On the weekend I attended Sugar City Con (truthfully I was part of the management committee organising the con, but this is not simply shameless plugging), and I had the pleasure of hosting George Ivanhoff’s panel and speaking to Tom Taylor about his comic book writing. But there was also indie writers taking up artist tables who I got to see during the day.
Here’s what I learnt from the whole experience:
- Always look for different ways to promote yourself. Every author I spoke to on the day said they had really good sales, both the traditionally published and the indie authors. If you write anything under the speculative fiction umbrella, chances are you’ll make sales at a pop culture convention.
- Networking will always be important for authors. Talking to both George and Tom, both of them got some of their biggest breaks through networking. They both were prepared to put their work out there and look for opportunities rather than wait for things to come to them.
- Read and write as much as you can. It’s advice you would have hear before, but it’s as meaningful now as it was then.
- Share your passion – and look for ways to combine them whenever you can. George is a huge Dr. Who fan. He got to share his love of the doctor while reaching new fans and having a great time.
If you can get yourself on as a guest to a Con – fantastic! If not, get yourself an artist table and meet new people who want to find new books to read.
Check out all the great photos below of authors connecting with their fans and potential new readers.